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21
Mar

Moochie x Butterbear CSR Campaign Shares Love with the Home for Handicapped Animals Foundation

Moochie x Butterbear Hosts a CSR Activity to Share Love with the Home for Handicapped Animals Foundation

Neoy Joins the Donation of Pet Food and Essential Supplies to Support a Better Quality of Life for Disabled Animals

In a time when caring for pets is not only about love, but also about social responsibility, Moochie x Butterbear continues to carry out CSR activities on an ongoing basis. This time, Neoy represented the brand in delivering encouragement and essential supplies to the Home for Handicapped Animals Foundation. The activity reflects Moochie’s belief that “Every meal can heal the heart and bring happiness at any time.”

Why Moochie Gives Importance to CSR Activities for Disabled Animals

Under the concept of Pet Humanization, pets are not simply animals — they are family members. However, many animals are still abandoned, injured, or left disabled, and they require ongoing care and support.

As a Functional Pet Food brand and a premium pet food brand from Thailand, Moochie believes that caring for pets should not end with selling products. It should also include contributing to the improvement of animals’ quality of life in society.

Details of This Donation Activity

For this CSR activity, Moochie and Neoy donated:

  • pet food formulas designed to support gut health
  • gentle formulas for sensitive digestive systems
  • special edition Moochie x Butterbear Box Sets, created to deliver both nutrition and smiles
  • essential supplies for disabled animals

The donated food focused on formulas that are easy to digest and supportive of gut health, making them suitable for animals that require special care. Many disabled animals have sensitive digestive systems and need proper nutrition for long-term well-being.

About the Home for Handicapped Animals Foundation

The Home for Handicapped Animals Foundation is an organization dedicated to caring for disabled, injured, and abandoned animals by providing shelter, treatment, and in some cases, lifelong care.

Many of these animals require:

  • specialized food
  • continuous medical treatment
  • close daily care

Providing food support is therefore one of the key ways to help reduce the foundation’s financial burden and improve the quality of life of these animals.

Moochie x Butterbear: More Than Just a Pet Food Brand

The Moochie x Butterbear campaign is not focused solely on brand communication. It also aims to build community engagement by encouraging animal lovers to take part in meaningful social initiatives.

Highlights of This CSR Activity

  • supports the concept of Gut-first Nutrition, even for animals requiring special care
  • builds an emotional bond between the brand and society
  • expands awareness among a new generation of pet lovers who value social responsibility
  • reinforces the image of a Thai premium pet food brand that cares about more than just sales

Because Every Meal Is Love... and Love Should Not Be Limited to the Home

Moochie believes that good gut health is the starting point of a stronger life, whether for pets at home or disabled animals waiting for care and support.

Choosing good food is therefore not only a way to care for our own pets, but also a way to help create better opportunities for many other animals in society.

Where to Support and Follow Moochie Products

Moochie products are available at leading pet shops nationwide, or you can order online via:

Shopee: https://www.shopee.co.th/moochiepetfood
Lazada: https://www.lazada.co.th/shop/moochiepetfood
LINE: @moochie

 

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